In an effort to promote tourism in Las Vegas, the Las Vegas Convention and Visitors Authority wants all locals to wear blue next Tuesday, May 12.

Wearing one of the state colors, they say, will show support in a time when visitors to Las Vegas continues to decrease each month, not helped by the swine flu and President Obama's comment about companies not using federal bailout money for conventions in Las Vegas (compared with other cities, Las Vegas is generally cheaper but viewed by others as more a vacation).

Okay, that's what they would have you believe. Wearing blue for the good of the state. Better blue than, well, not blue.

But what will wearing blue actually do? Not to criticize the LVCVA too much, but they're the ones who have spent millions of dollars coming up with slogans to attract people to Vegas. How much money was spent brainstorming this promotion?

We could of course be misreading the press release for the joke it could be intended as, using blue to poke fun at the Democrats who they perceive helped hurt the tourist market with recent comments.

But it just doesn't make sense, either as a joke or as a rally.

Better blue than the flu?